INETgreen.com Official Launch

After 12 years of developing online advertising programs, we are excited to be launching INETgreen.com. It all started back in 1996 when I started my first online business. Yes, we were in the game early considering that the public Internet had only been around for a few years at that point.

We started developing websites and shortly thereafter, ventured into Consumer Database Marketing. In 2004, we shifted our marketing efforts towards Search Marketing and quickly realized that this was the advertising medium that was the most effective and the demands were and still are huge.

We were generating thousands of new prospects for our clients every month and with that, decided that our clients needed a better way to manage all these leads. So we partnered with a software developer and created our Online Lead Management System. With this new addition, our clients could now manage all incoming leads via a password protected website from any computer with an Internet connection. Business Owners and Managers could now rely on this online CRM type of program to assign leads to their Staff and even set up lead rotation. Other features include web traffic analytics, permission based access, document management, task management with reminders and even an email marketing system that works in conjunction with unlimited auto-responders.

The most recent additions to our programs are Internet Yellow Page Marketing, Online Display and Video Advertising and Mobile Search Marketing. This completed the Online Advertising System that we have today. This system provides a TOTAL online advertising solution including Web Project Development, Site Optimization, Internet Advertising, Campaign Tracking and Lead Management.

So now that we had our system in place, we were looking for a better way to do business that would reduce our "Carbon Footprint" and this was easy to do using the Internet to assist us in running our business. First, we closed our office and all Staff now tele-commute from their homes. With applications like Skype and Webinars, we can now conduct meetings, presentations, follow-ups and trainings online. Online Meeting attendees can log on from any where in the world with a computer online and can share and annotate documents, use the white board, share videos, PowerPoints and much more. So now we have have no office space and are not using vehicles to operate our daily business.

Our next step in getting more "Green" was eliminating the use of paper. All of our billing is done via our Online Business Suite. This program generates invoices online and enables our clients to pay by "Direct Pay" by simply adding their routing and account numbers to the online system. We never even see their bank information as it is all handled bank to bank. We also pay our Staff and Contractors with the same system. This program is totally secure and there is no paper used in the bank transaction process.

Now here's the best part about this story... Internet Advertising is the most cost effective form of advertising available and all aspects of the campaigns are tracked through our detailed web analytics system. Our clients can track all ad impressions, clicks, conversions and even phone calls from their web ads. It is very easy to see ROI and CPA with these exact numbers to look at every month and this one of the reasons that we don't require contracts. First, because it would require the use of paper, but secondly, we can run campaigns with month-to-month billing as and our clients can see precise results daily through advanced reporting.

For more information of INETgreen.com visit us online at http://INETgreen.com where you can friend us (Facebook) , follow us (Twitter) and learn more about our Totally Green Local Advertising Solution! Feel free to contact me anytime at 888-833-INET.

Please check back as we will be blogging about best practices using Internet Advertising.